Nightclub & Bar: Get Smart – Smartphones are Everywhere. Are You Capitalizing on this Trend?
“Bars and restaurants were encouraging us to supply a smartphone application,” because they often run out of playmakers, Michelle Hincks, vice president of operations marketing at NTN Buzztime, says. With the app, patrons with smartphones also can play. From a marketing perspective, this type of app is a coup for your business. Guests will stay longer and spend more money on drinks and food if they’re playing games.