ABOUT

Founded in 1985, Beef O’Brady’s is now a growing chain of franchisee-owned family restaurants. Known for a great selection of burgers and award-winning wings (with 12 different sauces), Beef O’Brady’s of Union has also built a reputation for having the best entertainment and games in town.

CHALLENGE

It’s always game on at Beef O’Brady’s. With a game room boasting everything from basketball hoops to crane machines, Dave’s new goal was to offer entertainment that also appealed to adults. At the same time, he wanted games that enhanced socialization to keep guests at his venue.

SOLUTION

Unlike other gaming options at Beef O’Brady’s, Buzztime was free for guests. So, adults and kids started playing right away. With games and trivia for players of all ages, skill levels, and interests, Dave quickly realized Buzztime was a true crowd pleaser.

Buzztime also included a digital signage package that turned Beef O’Brady’s TV screens into display ads. Dave traded out and sold the ads to local businesses for extra value.

RESULT

Buzztime scored big with guests at Beef O’Brady’s – and with Dave. The interactive games and trivia naturally brought everyone together, especially adults. Once customers started conversations, they stayed longer and spent more.

Before Buzztime, the lively social scene was limited to the game room – now it was throughout the bar and dining area as guests picked up Buzztime Tablets upon arrival.

Now, Beef O’Brady’s guests prefer Buzztime over any other gaming option. Players are social, engaged, and loyal…coming in more often for entertainment they can’t get anywhere else!