With more than 16 years of experience in digital content & marketing, Edelman joins executive leadership team to drive the evolution of its bar games programming, and consumer experiences
CARLSBAD, Calif. (February 9, 2011) – NTN Buzztime, Inc. (NYSE Amex: NTN), a leading social entertainment and integrated marketing platform for bars and restaurants, announced that the company has hired senior level content, marketing, and advertising professional Vladimir Edelman as its Executive Vice President and Chief Content Officer.
In Edelman’s role as EVP & CCO, he will guide and improve the company’s current programming, develop innovative and interactive on-air content, and create a contagious and addictive player experience for Buzztime’s 1,500,000 player base. Additionally, he will be tasked with leading player marketing with the goal of creating a long-term relationship between the company’s players and its bar and restaurant customers.
“Buzztime’s vast, physical, in-venue network along with its player base, and expertise at managing massive synchronized gaming events make it unique among industry participants,” said Vladimir Edelman, Executive Vice President & Chief Content Officer for NTN Buzztime, Inc. “I am incredibly excited about this opportunity. My focus will be on creating content and player programs that will thrill and delight our loyal players and attract new ones – in addition to developing additional valuable marketing, retention, and competitive tools our network of bars and restaurants expect and need.”
“We look forward to tapping into Vladimir’s deep senior level experience to help Buzztime enhance and expand the player experience,” noted Michael J. Bush, President and CEO of NTN Buzztime, Inc. “In this position, Vladimir and his team will focus on improving our games and our digital and visual interactions with consumers, while optimizing our PlayersPlus program through rewards, prizing, and social media integration.”
Vladimir Edelman brings a wealth of experience in marketing, product, and partnership development to Buzztime. Most recently he was Chief Marketing Officer at envIO Networks, a start-up focused on real-time behavioral targeting using social content-consumption data. Prior to envIO, he founded and was the Chief Executive Officer of Ansible, Interpublic Group’s mobile marketing agency. Past engagements include Chief Executive Officer of technology platforms provider Soapbox, Chief Marketing Officer at WPP’s iconmobile, Vice President & General Manager for Mobile Worldwide at ESPN, and Executive Producer and General Manager at CBS.com. Edelman received his Master’s degree from Boston University in Journalism.
Edelman replaces Nick Glassman, Executive Vice President of Product & Technology, who is no longer with the company effective December 31, 2010.
Buzztime employs its network of approximately 3,900 bars and restaurants to strategically reach targeted audiences in a unique way. Additionally, Buzztime engages more than 1,500,000 players who participate in over 50,000,000 bar trivia, cards and sports games each year on its network.
Buzztime provides clients with branded sports and interactive bar games that align with the brands’ marketing campaigns; live hosted trivia tournaments throughout the United States; and direct-to-consumer marketing initiatives through Buzztime’s social networking and e-mail marketing campaigns.
NTN Buzztime, Inc. (NYSE Amex: NTN) is a leading bar and restaurant social entertainment and integrated marketing platform. Trusted by approximately 3,900 and restaurants in North America since 1985, Buzztime integrates trivia, card and sports games with in- and out-of-venue messaging and communication tools. With over 1,500,000 registered consumers and more than 50,000,000 games played each year, Buzztime players spread the word and invite friends and family to their favorite Buzztime location to enjoy an evening of fun and competition. With Buzztime entertainment and marketing solutions, bars and restaurants attract new customers, turn casual visitors into regulars, and give guests a reason to stay longer. For the most up-to-date information on NTN Buzztime, please visit www.buzztime.com or follow us on Facebook or Twitter.
This release contains forward-looking statements which reflect management’s current views of future events and operations, including but not limited to statements about company expertise, development, improvement of content and programming, player experience, added value and number of locations, players and games. These statements are based on current expectations and assumptions that are subject to risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties include the risks of adverse economic conditions, failure of customer and/or player demand, lower market acceptance or appeal of both existing and new products and services by particular demographic groups or audiences as a whole, termination of partnership and contractual relationships, the impact of competitive products and pricing and technical problems or outages. Please see NTN Buzztime, Inc.’s recent filings with the Securities and Exchange Commission for information about these and other risks that may affect the Company. All forward-looking statements included in this release are based on information available to us on the date hereof. These statements speak only as of the date hereof, and NTN Buzztime, Inc. does not undertake to publicly update or revise any of its forward-looking statements, even if experience or future changes show that the indicated results or events will not be realized.